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Coffee Run Ethiopia 2018

December 04, 2018

I usually pack my trail shoes when I travel to origin. They take no space in my carry-on and make a great escape from the hours of traveling in the back of a car on bumpy roads that lead to where the coffee grow. When running in the morning mist of Awassa last year I realized that both running and coffee was part of Ethiopias identity. Why not combine these two in a trip? Back home I mentioned this when delivering coffee to Icebugs office. They too thought it was a great idea and suddenly it became reality. I reached out to Per-Olof at Global Relations who brought a social initiative with their school project to the trip. Together, we... Continue Reading →

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